“The Substitutes”

Dsquared2 Fall/Winter 2012 advertising campaign debut movie

For the Fall/Winter 2012 advertising campaign, Dsquared2 made its debut with its first short movie entitled “The Substitutes”. The models play the part of bored high school students IN CLASS. The attention of the unruly pupils is grasped by the unexpected arrival of two one of a kind substitutes, Dean and Dan, who start an unconventional lesson that wins over everyone except one person in particular….