The Concept Style Coupé stars supermodel Karlie Kloss in Chloé
A striking beauty stands alone, surrounded by an imposing landscape, dark clouds gathering ominously behind her; she has two expressive and powerful companions – a white horse and the Concept Style Coupé. American photographer Ryan McGinley is known for his striking reportage, an evolving aesthetic that often captures the exquisite interplay between nature and natural beauty.
McGinley captures Karlie Kloss, who cuts an ethereal figure in billowing white Chloé – against a breathtaking natural setting of rocky canons and yellow grass. Under the creative direction of Jefferson Hack, a leading figure in the cultural zeitgeist for the last 20 years, they illuminate the Concept Style Coupé’s ethos; non-conformist and provocative, an avant-garde style rebel.
Karlie Kloss, originally hailing from Chicago, Illinois, has been setting the fashion world alight since her discovery aged 13. Walking for everyone from Karl Lagerfeld, Marc Jacobs to Louis Vuitton, she recently renewed a two-year contract with Christian Dior.
The A/W 2013 “Untamed.” key visual is the newest in a stunning series of eye-catching visuals that celebrate the unique dual features of design and style that is Mercedes-Benz.